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What food can make fresh-loving Hongkongers devour 400 million of them a year and still cry for more? The answer is Japanese eggs! This Easter, the Japanese egg brand, Fred's Eggs, that has swept egg lovers off their feet, has turned into colorful eggs and hidden in 8 malls under Nina Group – Nina Mall, Fortune Center, Trend Square, Hilton Plaza, Fanling Mansion, Sheung Shui Mansion, Shun Fuk Grain Store and Paris. London. New York Mall, from 9 April to 5 May, join hands for the first time to present [Playful Easter Egg-citement] – Nina Mall playfully creates a giant Fred's Eggs . NINA Eggs, 4 giant egg interactive photo spots that will make people fall in love instantly; Nina Mall and Fortune Center play 'Codebreaking Egg Hunt', calling on all egg lovers to find the colorful eggs, with a chance to win a box of Fred's Eggs; at the same time, 8 malls launch 'Egg-citing Rewards', where customers can redeem a box of Hong Kong exclusive, Heng Heung x Fred's Eggs . NINA Egg Roll, and on designated dates, receive a free Fred's Eggs exclusive Kawaii egg-shaped gift, determined to make all egg lovers fall in love with Easter!
What food can make fresh-loving Hongkongers devour 400 million of them a year and still cry for more? The answer is Japanese eggs! This Easter, the Japanese egg brand, Fred's Eggs, that has swept egg lovers off their feet, has turned into colorful eggs and hidden in 8 malls under Nina Group – Nina Mall, Fortune Center, Trend Square, Hilton Plaza, Fanling Mansion, Sheung Shui Mansion, Shun Fuk Grain Store and Paris. London. New York Mall, from 9 April to 5 May, join hands for the first time to present [Playful Easter Egg-citement] – Nina Mall playfully creates a giant Fred's Eggs . NINA Eggs, 4 giant egg interactive photo spots that will make people fall in love instantly; Nina Mall and Fortune Center play 'Codebreaking Egg Hunt', calling on all egg lovers to find the colorful eggs, with a chance to win a box of Fred's Eggs; at the same time, 8 malls launch 'Egg-citing Rewards', where customers can redeem a box of Hong Kong exclusive, Heng Heung x Fred's Eggs . NINA Egg Roll, and on designated dates, receive a free Fred's Eggs exclusive Kawaii egg-shaped gift, determined to make all egg lovers fall in love with Easter!
Nina Mall x Fred's Eggs [Playful Easter Egg-citement] Photo Spots and Interactive Games Introduction
“Giant Fred's Eggs . NINA Eggs Box”
Japan's egg celebrity, Fred's NINA, is famous for its rich color, fragrance and taste. This time, a nearly 3-meter-tall giant 'Fred's NINA' exclusive giant egg packaging box has been specially created, containing Fred's Eggs and colorful eggs in Easter costumes, allowing everyone to step into the box and have fun pretending to be eggs together!
“Red and White Chef” Egg-beating Machine
Egg dishes are most afraid of having broken shells. Fred's Eggs' popular 'White Jade' and 'Red Jade' eggs test everyone's egg-beating skills and speed! Everyone is invited to experience the 'Red and White Chef' egg-beating machine game for free. Within the time limit of 30 seconds, press the most luminous buttons, take a photo of the challenge results and upload it to your personal Facebook or Instagram account*, hashtag #NINAFun, tag @ninamallhk and @Freds_hk, the top 5 participants with the highest scores will each receive HK$500 merchant cash coupons.
“Eggpedia”
The colorful Easter eggs will take you to discover the 10 unknown facts about Japanese eggs! Just touch the round and colorful eggs to unlock the interesting knowledge about Japanese eggs that is not known to people.
“Egg Table”
Don't miss the 3-meter-wide Egg Table, with a giant sunny-side-up on the floor. Become a chef, pick up the frying pan, and find the most creative angles with your friends to take turns taking photos!
♥ Egg Hunt: Come to Nina Mall and Fortune Center for 'Codebreaking Egg Hunt' to Win Fred's Eggs for Free
Easter egg hunt! Calling all egg lovers to join the 'Codebreaking Egg Hunt' at Nina Mall and Fortune Center, from 2pm to 6pm on 18-21 April (Nina Mall) and 19-20 April (Fortune Center), register as a CCG Hearts member, walk around the mall to find the QR code of the Easter eggs to obtain game coupons, collect 3 game coupons to participate in the 'Codebreaking Egg Hunt' quiz game, guess the correct answer and win a box of 10 Fred's Eggs. Quantities are limited, available on a first-come-first-served basis, while stocks last.
♥ Egg-citing Rewards: Nina Group's 8 Malls Easter Egg-citement Redeem Hong Kong Exclusive Heng Heung x Fred's Eggs . NINA Egg Roll Free Gift of Fred's Eggs Adorable Egg-shaped Gift
There are unique egg dishes all over the world, and the most authentic one in Hong Kong must be the 'Egg Roll'! Hong Kong's well-known traditional bakery, Heng Heung Cake Shop, uses the rich and flavorful Fred's Eggs . NINA to hand-make the No.1 Hong Kong-style egg dish, creating the Hong Kong exclusive Heng Heung x Fred's Eggs . NINA 'Egg Roll', during the event period, customers who spend HK$600 or above in 8 malls under Nina Group – Nina Mall, Fortune Center, Trend Square, Hilton Plaza, Fanling Mansion, Sheung Shui Mansion, Shun Fuk Grain Store and Paris. London. New York Mall, present a maximum of two merchant-issued same-day valid invoices (each invoice must be at least HK$100), along with the original copy of the corresponding electronic payment customer payment slip, to redeem a box of Hong Kong exclusive Heng Heung x Fred's Eggs . NINA 'Egg Roll'!
In addition, from 18 to 21 April, the 8 malls will each offer a free gift of Fred's Eggs exclusive egg-shaped gift on a designated day, everyone just needs to come to the designated mall during the event time on the designated day, register as a CCG Hearts member, and like and follow 'Fred's Japanese Eggs' Facebook or Instagram social media account, to receive a Fred's Eggs cute egg small towel, egg lovers can also go to Nina Mall and Fortune Center to redeem a limited quantity of Fred's Eggs soft-boiled egg yolk hug blanket! Quantities are limited, available on a first-come-first-served basis, while stocks last.
Nina Group Malls x Fred's Eggs [Playful Easter Egg-citement] Event Overview
Nina Mall x Fred's Eggs [Playful Easter Egg-citement] Photo Spots
Date: 9 April – 5 May 2025
Time: 10:00am – 9:00pm
Location: Atrium, Level 1, Nina Mall, Phase 1
“Red and White Chef” Egg-beating Machine Challenge
Event Date: 9 April – 5 May 2025
Time: 10:00am – 9:00pm
Location: Atrium, Level 1, Nina Mall, Phase 1
How to Participate: Challenge the 'Red and White Chef' egg-beating machine, upload the photo of the results to your personal Facebook or Instagram account*, hashtag #NINAFun and tag @Nina Mall and @Freds_hk Japanese Eggs Facebook page, the top 5 participants with the highest scores will each receive HK$500 merchant cash coupons.
Winner Announcement Date: 12 May 2025
“Codebreaking Egg Hunt
Date and Location:
18-21 April 2025 – Nina Mall
19-20 April 2025 – Fortune Center
Time: 2:00pm – 6:00pm
How to Redeem: Register as a CCG Hearts member, find the QR code of the eggs in the mall to obtain game coupons, collect 3 game coupons and go to the gift redemption counter to participate in the 'Codebreaking Egg Hunt' Fred's Eggs quiz game, guess the correct answer and win a box of 10 Fred's Eggs. Quantities are limited, available on a first-come-first-served basis, while stocks last.
Egg-citing Rewards: Hong Kong Exclusive Heng Heung x Fred's Eggs . NINA Egg Roll
Date: 9 April – 5 May 2025
Redemption Location and Time:
Nina Mall, Phase 1 Concierge: 12:00nn – 9:00pm
Trend Square Concierge: 12:00nn – 9:00pm
Fortune Center Concierge: 12:00nn – 8:00pm
Hilton Plaza Concierge: 12:00nn – 6:00pm
Fanling Mansion Concierge: 12:00nn – 6:00pm
Sheung Shui Mansion Concierge: 12:00nn – 6:00pm
Paris. London. New York Mall Concierge: 12:00nn – 6:00pm
Shun Fuk Grain Store Concierge: 12:00nn – 6:00pm
How to Redeem: During the event period, spend HK$600 or above by electronic payment in 8 malls under Nina Group, present a maximum of two different merchant-issued same-day valid invoices (each invoice must be at least HK$100), along with the original copy of the corresponding electronic payment customer payment slip, to redeem a box of Hong Kong exclusive Heng Heung x Fred's Eggs . NINA 'Egg Roll', quantities are limited, available on a first-come-first-served basis, while stocks last.
Nina Group's 8 Malls x Fred's Eggs Egg-shaped Gift Redemption
Date: 18 April 2025
Time: 2:00pm – 5:00pm
Location: Trend Square, Hilton Plaza, Shun Fuk Grain Store
Date: 19 April 2025
Time:12:00nn – 2:00pm
Location: Fortune Center
Date: 20 April 2025
Time:12:00nn – 2:00pm
Location: Nina Mall
Date: 21 April 2025
Time: 2:00pm – 5:00pm
Location: Fanling Mansion, Sheung Shui Mansion, Paris. London. New York Mall
How to Redeem: Register as a CCG Hearts member, and like and follow 'Fred's Japanese Eggs' Facebook or Instagram social media account, then go to the gift redemption counter to receive a Fred's Eggs cute egg small towel or a Fred's Eggs soft-boiled egg yolk hug blanket. Quantities are limited, available on a first-come-first-served basis, while stocks last.